If your customer or client balks at your price, chances are the problem isn’t the price.
If you’ve already set what you consider a fair price point, taking into consideration all your costs (electricity, transportation, labour, expertise, mark-up, industry averages, etc.), then stand by it. There will always be folks who complain about prices, no matter how low or how high you set them.
If a client complains about your price, then what they’re saying is that they think they can get more value for money elsewhere. Instead of trying to appease them by giving them a discount, adjusting your prices or — worse — wondering whether your prices are fair, simply use their complaint as an indicator that this client would be better served by someone else.
As hard as it is to turn down business, the longer term detrimental effects of devaluing your services and eroding your confidence in your own business are even worse.
Peace and Love.
